Sales is not about Brilliance.
We leave Brilliance to Marketing, and on rare occasions some marketers approach Brilliance.
Sales is about Fundamentals.
The salesman/woman is not the fleet wide receiver or the Heisman-candidate quarterback.
Sales people are the offensive tackles, applying smashmouth in the trenches, doing the unglamourous deeds to help make the running back look so good.
These Fundamentals : GOAL, a PLAN to funnel into the goal, WORK the plan, with discipline & consistence, daily.
and finally…ONE MORE…1 more phone call, 1 more e-mail, 1 more prospect discovered.
“Coffee is for CLOSERS!”